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When I first became involved in MLM, I struggled more in my recruiting efforts than in anything I’d ever attempted in my whole life. I mean I did very well in school, was good at sports (except for basketball), and was even recruited into the Naval Nuclear Engineering Program right out of high school, so I figured that I’d be equally successful in my new business. Makes sense, amirite?


I was doing everything my upline told me to do, but no matter what I did I just couldn’t reach my MLM recruiting goals. Does that sound familiar?

Here’s the reason that I’m taking the time to write this article – I don’t want you to have to go through the soul-crushing failures in MLM that I did.  Plus, I figure that if if this article helps you with your MLM recruiting, you’ll probably return the favor by sharing this with some other people who may be struggling as well.  *hint* :D

Anyways, after many years of hard work, struggle, and persistence, I finally began recruiting MLM distributors into my primary company, almost at will. If you follow what I’m about to share with you, it will absolutely put you on the fast track to hitting any MLM recruiting goals that you’ve set for yourself and your business.

Here are 5 amazingly simple things you can start doing right now, and if you put forth some concentrated effort every day for the next 100 days, you will be recruiting 1-3 people per week (some would even argue per day) into your company.

1. Stop spending huge amounts of money on books, courses and seminars. I’m serious. The only book I’d recommend you pick up if you haven’t already, is Mike Dillard’s Magnetic Sponsoring because it’ll teach you the principles you need to understand if you ever want to stop chasing after people and begging them to join your business. Otherwise, skip the latest and greatest course or seminar that promises to revolutionize your business.

The reason is you’re going to be better off spending that money on inexpensive tools you’ll need if you want to hit your MLM recruiting goals FASTER than you ever thought possible. Since there is only so much time and money that you’ll be able to spend on building your business, you’re going to need the time, money, and energy that you’re spending right now going to hotel meetings, attending seminars, or studying the newest course to invest into something that will actually help build your business.

2. The next thing is you’re going to need to change your focus to the same activity that the top MLM recruiters have all successfully done, and that is BUILDING A LIST of targeted prospects. Notice I said building and not buying. Buying a list of strangers that don’t know who you are is the best way to waste weeks talking to people who aren’t interested and is the surest path to MLM recruiting hell. I’ve done it and would have quit the network marketing industry a long time ago if I had to keep doing that.

All you’re going to focus your efforts on for the next 100 days is building your list (and maximizing your recruiting from your list, of course). No cold calling, buying “opportunity leads”, or chasing after your friends and family for the 12th time, OK? The good thing is there are A TON of ways to build your own list, but in my opinion the best way is through the Internet as you’ll see.

3. Set up an online network marketing system with your articles, videos, and training to educate people on the MLM industry and to showcase your knowledge as a potential sponsor. You need to stop endlessly promoting your company-replicated website and/or your upline’s site, because it will never help to show YOUR true value as a leader.

Think about it -  If you’re going about your MLM recruiting by sending  people to your upline’s website, they probably won’t want to be involved in your business; they’ll want to join your upline’s business instead. Does that make sense? The underlying principle behind this is something that all of the top earners have been practicing for the past 50 years when they had their downlines running around town handing out tapes, CD’s, DVD’s, etc. of them to their prospects. That’s a subject for another time, though…

You don’t want to spend a lot of time building websites in the beginning either. It’s extremely time-consuming and burns through hours that you could be spending promoting your website and building your list. Hitting your MLM recruiting targets is the end goal of all of your efforts, and frankly you’ll most likely get frustrated and quit before the 100 days are up if you are spending countless hours trying to build capture pages on a website. I use a system that allows me to customize it however I want, but you can also hire someone to design a basic website for you relatively inexpensively (usually under $1000).

4. Next you need to set up a recruiting funnel to market affiliate products to your list while still sharing your value as a leader. The reality is it takes some time to develop enough quality relationships with your prospects to effortlessly hit your MLM recruiting goals of 1-3 per week, so in the meantime the best way to make money with your list is to offer them valuable products and services. This will provide you the immediate cash flow you need to cover your business overhead as you’re getting started. The key to this is to only offer programs of real value that will truly help these people whether or not they join your business, and they will LOVE hearing from you.

Just don’t forget to continually provide valuable content as well, or you could risk losing people if all you do is market products. Remember, the main purpose of your list is to showcase yourself as a leader in this industry.

5. Make a commitment to stick with the process for the full 100 days. Write articles, do videos, build relationships via social media, but do whatever you have to until you’re adding at least 25 people per day to your list. If you don’t know how, there are many resources that can show you how to do it (I’m currently putting together a comprehensive training series that will show my process, so stay tuned for that if you’re stuck).

Imagine for a moment how, not only your business, but how your life will be different when you have people contacting you and asking to join your business. How will that affect your MLM recruiting efforts?

All you need to do is to move forward and dedicate yourself to following these steps for the next 100 days. If you do, you’ll be able to recruit distributors into your MLM company at will who will be grateful to have you as their sponsor.

If you liked this article, please share it with your team and leave me a comment below saying that you’re accepting the challenge!

Let’s break through any and all barriers to your success,

Brian Rakowski Thumbnail

Brian Rakowski
MLM & Internet Marketing Coach

Popularity: 19% [?]


Monday night, I was checking out a network marketing forum that I occasionally visit, and their was a guy on there who had recently bought Mike Dillard’s book, Magnetic Sponsoring, but was having some difficulty with what exactly the concept of attraction marketing really is. It’s something that, as a broad concept, is really easy to understand but in case you maybe having some difficulty with it (or if you’ve never heard of attraction marketing before), here’s a simple analogy that you can use to share it with your team (not to be confused with the A-Team).

Imagine for a second that you just moved into a new house in across the country from where you currently live. While the movers are unloading the truck, you hear a knock at the front door. When you open the door, you see a tall man standing there, smiling, who introduces himself as your new neighbor, Beven Jack.  After some of small talk about where you moved from, Jack welcomes you to the neighborhood and hands you a little housewarming gift – a container of best looking BBQ you’ve ever seen.

Hey, I live in Texas so I couldn’t say it was a cricket paddle or something like that…

About a week later, you’re in your back yard trying to fire up the rusty gas grill that you’ve had forever when you notice Jack is grilling away from across the fence.  It smells better than anything you’ve ever experienced in your whole life. Jack gives you a friendly wave and asks what you’re going to be cooking, so you tell him you got some pre-packaged burgers from the store because you can’t BBQ like he does. Jack laughs and says he has a brochure in his house: “5 Amazing Spice Rub Recipes That Will Make You A BBQ Champion”. He gives you the brochure and you go back your pre-packaged cookout. Within a few weeks, your family is complementing you on your newly found BBQ skills.

On a side note, is anyone getting hungry yet?

Every once in a while you notice that Jack is always throwing out a amazing “secret” or “master tip” on something related to BBQ and grilling, and you’ve also seen some of your neighbors going to Jack with their grilling questions, so in the back of your mind you start to think of Jack as the neighborhood “expert” on grilling.

The time comes when you’re ready to get rid of your rusty old gas grill, and you decide to pick up something that will take your new  BBQ skills to the next level. The only thing is that you’re not exactly sure what to get and where to get it from since you’re new to the area. That’s when your sub-conscious says, “ask Jack.”

So you find yourself doing what you’ve seen many of your neighbors do and you go next door to Jack’s house hoping he can give you a good referral.

“Hey Jack, I’m looking to get a good quality grill like you have, and I was wondering if  that you could give me an idea of where to start?” Jack smiles at you and says, “No problem.” He reaches into his back pocket, pulls out a business card and hands it to you.

What do you think the business card says? To your shock and amazement, the card reads, “Jack’s BBQ Supply”.

Do you see what he did here? Jack has been practicing attraction marketing from the very beginning:

  • The BBQ as a housewarming gift
  • The brochure
  • The free advice
  • Helping his neighbors to establish himself as an expert

Jack nailed the basic principles that are talked about in Magnetic Sponsoring, and he isn’t even a network marketer!

What if Jack would have jumped down your throat on the first day trying to tell you about his BBQ supply company?  My guess is that you would not have ever done business with him if had he tried to “prospect” you from the very beginning, or at least the relationship with him would likely have not have been the same.

Would you say that’s accurate?

The idea behind attraction marketing is to give real value to a qualified group of people over a period of time. When you can anchor your value as an expert in your “neighborhood” (Facebook, Twitter, Your Blog, YouTube,  etc.) by giving valuable content to your audience and allow a little time to work in your favor, you will eventually standout in the mind of your audience as a trusted expert. Once you have the PRINCIPLE mastered, it doesn’t matter what exact method you use to deliver that value to your group.

If you got some value out of this, please share it and leave me a comment below!

See ya next time,

Brian Rakowski Thumbnail

Brian Rakowski
Regenesis Health and Wellness

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Regenesis Blog: Is 4Life Transfer Factor A Scam or Great Opportunity?

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I’m a very health-conscious person, so it only makes sense that I’d take an interest in learning about products and companies that are to help me stay as healthy as possible. Having abs chiseled from the finest granite and being able to bench press a Ferrari isn’t an accident, my friends. :D

Ok, maybe granite isn’t exactly what you’d compare them to…

Anyways, now that’s it’s not 105 degrees everyday here in Austin anymore, it got me thinking about cold and flu season and the steps that I’m going to be taking to prevent myself from catching Donkey Flu (I’m calling it) or whatever the next pandemic is going to be. Through my research, I came across an article that talked about a natural immune-boosting substance called transfer factor and a network marketing company called 4 Life that manufacturers a product with some interesting potential, so in the spirit of what this blog is all about, I’d like to share some background information about 4 Life so you can determine for yourself if it’s a scam or a great opportunity.

A Brief History of 4 Life

In 1998, 4 Life was founded by David & Bianca Lisonbee  based on the mission of “building people through Science, Success, and Service” and by licensing the first patent on the transfer factor extraction process, they were able to bring 4 Life Transfer Factor to the people of the US. The science behind the 4 Life Transfer Factor is based on the same biological process of how  infants acquire immunity directly from their mother’s milk, so the 4 Life Transfer Factor works to boost other peoples immunity by ingesting these substances. Isn’t science amazing (even though we don’t have hover cars, yet)?

Is 4 Life a Scam or Legit Business Opportunity?

That’s the Million Dollar question, isn’t it? There are a number of factors to consider when looking at any opportunity, but the easiest way to determine 4 Life is a scam or real business opportunity is to answer for yourself what exactly it is that they sell (health and wellness products). If you can’t clearly understand what product or service a company is selling, that’s the first indication that you should probably run!

Checking 4 Life’s rating on the Better Business Bureau’s website is another good place to start that will give you an idea of how they handle complaints, if their distributors are satisfied, etc.

Some Points To Consider

When I reviewed the 4 Life compensation plan, AKA the Lifetime Rewards Package,  I thought it looked pretty solid with good payouts to its distributors through commissions on its’ products, like 4 Life Transfer Factor and others, and bonuses for recruiting and sales volume.

Here are a couple of points that you’ll want to address to your potential sponsor to determine if 4 Life is going to be a good opportunity for you, because at the end of the day, isn’t that what’s ultimately the most important factor to consider?

  • Personal Monthly Recruiting Quotas – In order to be promoted through 4 Life’s leadership ranks, you have to personally sponsor between 4-12 new distributors every month with a 100 LP (Life Point) order. You’ll want to find out two things:
    • What kind of activity will it realistically take to hit those MLM recruiting goals every month?
    • What happens to your compensation if you are unable to meet those goals (you get busy, go on vacation, etc.)? Do you forfeit something?
  • Monthly Sales Volume To Get Promoted – To reach 4 Life’s top leadership level of Platinum International Diamond, one requirement is that your entire group has to sell 1,000,000 LP (Life Points) per month in volume. Based on my business, that seems like a huge requirement to me to reach the top level, so you’ll want to find out a couple of more things from your sponsor:
    • What is a reasonable time frame to reach the upper levels of 4 Life compensation plan? Can it be accomplished in a few years or will it likely take (substantially) longer?
  • The Team You’ll Be Joining – Here’s a very important fact that can easily make or break your chances of being successful in 4 Life (or any network marketing company): you have to be apart of a good team with strong leadership in place to help you get started. This is critical! Without strong leadership to show you exactly what you need to do to succeed, you’re going to waste a lot of time and money “spinning your wheels”.
    • Ask your sponsor if they can tell you about the team you’d be joining. What kind of training do they provide? How do they recommend that you build a business? Is that method a good fit for your personality/skill set (example: they say to keep calling everyone you’ve ever met when you’d rather learn to market properly and leverage the internet)?

So there you have it, my friend. I hope this has given you some good information and has helped you determine if 4 Life is a scam. In my opinion, it’s a great company with solid products (especially the 4 Life Transfer Factor), and I would have no major reservations about joining as long as you feel it’s the best opportunity for you.

If this helped, please show me some love and share this/leave me a comment (even if it’s just to say hi)!

(Disclaimer: I’m not affiliated with 4 Life in any way and am providing an unbiased review based on my years of experience in the network marketing industry)

Here’s To YOUR Unlimited Success,

Me With My Little Sister

Brian Rakowski
Regenesis Health and Wellness

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Regenesis Blog: MLM Training – Using Facebook, Twitter, and YouTube To Sponsor New Distributors

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